Fourth of July: Retail

This Independence Day, we’d like to draw special attention to one of our offerings in the Retail Services Department.

As families gather and make plans for long days in the sun, there are plenty of purchases to be made. Of course, there’s the issue of feeding everyone. Chips, sandwiches, dips, sodas, beer—the works. On top of that, the family probably needs sunscreen, bug spray, floaties for the children, and games for the adults.

Our nationwide network of representatives is eager for work, especially in the weeks before a national holiday. They’re trained to be detail-oriented, efficient, and experts at following in-depth instructions. Not only can they interact with purchasable products, they can also place marketing pieces, construct and install lightweight displays, and sell-in product just in time for key buying seasons.

And, even if our client has already handled the placement and inventory of their specialty items, our project managers can mobilize an auditing wave within days to gauge how consumers are receiving the campaign, and whether the product is moving faster than usual. By photographing prices, presentation and stock-level of SKU’s, and even gathering information on competitors, the Customer Impact field team will ensure that no invested brand waits blindly for the results of their hard work and planning.

Customer Impact’s ultimate goal is to partner with the brands we love to reach new levels of success in the retail industry. While our staff enjoys a long weekend full of fireworks, food, and fun, we’ll also be looking forward to the next big American retail push.

Happy 4th of July!