Retail’s New Normal
![Retail’s New Normal Retail's New Normal](https://customerimpactinfo.com/wp-content/uploads/2020/05/photo-of-discount-sign-2529787-1.jpg)
“It’s anyone’s guess how quickly retail will mount any semblance of a meaningful rebound from the COVID-19 crisis. Yet, regardless of the pace and distribution of potential outcomes from such a recovery, five major forces are revealing themselves. I suspect few sectors will be untouched by their impact.” – @StevenPDennis
Pepsi ‘Dystopian’ Advertisement
![Pepsi ‘Dystopian’ Advertisement Pepsi 'Dystopian' Advertisement](https://customerimpactinfo.com/wp-content/uploads/2020/05/person-holding-pepsi-can-1292294.jpg)
Business Insider — Pepsi takes down ‘dystopian’ advertisement on a COVID-19 testing sign after being mocked on Twitter
“The snack and soda giant was forced to revamp its advertising strategy due to the coronavirus pandemic, pulling campaigns such as #Summergram that showed people going outside.”
Reopened Retail Experience
![Reopened Retail Experience Reopened Retail Experience](https://customerimpactinfo.com/wp-content/uploads/2020/05/shallow-focus-photo-of-white-open-sigange-3345876.jpg)
“Across the country, stores are reopening to a changed reality. Retailers that have spent years trying to get customers to linger, in hopes they’ll buy more than they need, are reimagining their stores for a grab-and-go future filled with deliberate purchases.”
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